Target Marking & Social Media

Ever wanted to know how target marketing and social media will be beneficial for your business? Heres a short summery of what it means.

Social Media, narrowing your niche and customer group allows you to cater to them & keep the business going once you get your dedicated consumer

-looking at influencers who have the same audience as to what your brand pertains to

-friends with famous or well known bloggers

-start being more apart of things

-networking benefits your product of being shared with other social media

Target Marketing

Who do you want as your potential buyers? Are you aiming for the correct audience?

This is where you have to be open to all types of possible customers, then narrowing down to the correct crowd will be beneficial for your business growth.

Pay attention on where to look..

LOCATION - Geographic

a geographical base gives reasonable services and effectiveness.

For example having season products such as selling clothing fitted to the weather. Swimwear will always be popular in the high climates such as California whereas in Vancouver it will change attire every 3 months due to the seasons.

LIFESTYLE - Demographic

a big factor for your buying patterns. Gives the wide range of age, race, religion, gender, family size, ethnicity, income, and education.

ACTIONS - Behavioural

everyone is different but sometimes it’s best to know how to read you’re customers.

The amount your customers spend, is your pricing good enough? Are their certain areas bought more than the other? Would you be able to come up with a new idea but also something they would love?

RELATIONS - A-priori

narrowing down to consumers age & income then analyzing on their similarities and differences.

BEST PARTS - attraction

compare with your competitors & your resources ask yourself do you have enough customers with equal inventory? or less?

what makes you unique?

do you have accessibility within the group your aiming for? the correct info and research?

Marketing is never easy especially if you ever get turned down.. but you miss 100% of the shots you don’t take. Get your business out there!

xoxo,

Mia